MemberfulDesign

Momkai memberful portrait avery
Momkai memberful name avery red
With Harald Dunnink

How does a trend become a classic? Avery Trufelman unmasks collective beliefs

59 min

For years, Avery Trufelman was part of 99% Invisible, a wildly popular show on design that’s been around forever. She helped Roman Mars tell stories about how the world gets built and where ideas come from. There, Avery created a series that blew everyone away: Articles of Interest, a podcast about the history of what we wear and what we say with the clothes that cover our bodies.

Now, let’s embrace the things that are invisible because of their everydayness and celebrate new beginnings — a new, independent season of Articles of Interest and the launch of Memberful Design. What can we learn about telling a good story and crafting the future, from someone who has radio in her blood and design on her mind.

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